What Is Affiliate Marketing? [ClickBank’s Official Promote Guide]



Who Can Be an Affiliate Marketer?

Affiliate marketing is for everyone. Becoming an affiliate is one of the smartest things you can do if you want to take a hold of your own marketing future and digital career. Just like all great things in life, gaining expertise in affiliate marketing requires resiliency and hard work. The number one, science-backed way to become an expert at something is to engage in deliberate practice. Deliberate practice means that you will fail. A lot.

Of course a failure doesn’t mean that you’re a failure. Every second you spend investing in learning affiliate marketing will pay dividends down the line. It takes patience the same amount of patience for the stay-at-home mom, the high school graduate, the MBA holder, the retiree, and the former CEO. Everyone has to come to the table willing to see themselves through failure. Don’t worry though–it’s a big table, and luck for you, your seat is next to us.

Affiliate Marketing Real Life Scenarios

There are a multitude of scenarios in which affiliate marketing makes sense. With so many different types of vendors, you can find offers to promote that fit your passions and skills.

Here are a few vendor-affiliate relationship scenarios:

“New to webs but not to nets.”

You’re an affiliate who wants to promote products that you’re passionate about. You have a small but impressive Instagram following and you want to monetize in a niche that will be responsive. For you, this niche just happens to be fly fishing. It’s important to you that the product is high-quality and authentic because you don’t want your followers to be turned off by gimmicks.

Enter Tom. Tom is a retired fly fishing guide. He’s written an e-book about Fly Fishing the Pacific Northwest and wants to sell it online. He creates a website, but he doesn’t make any sales. While he has over forty years of fly fishing experience, he’s new to internet marketing.

He finds ClickBank through an internet search and onboards his product. Through the ClickBank Affiliate Marketplace, affiliates (just like you!) find his offer. Because he is selling a downloadable ebook, he doesn’t have to worry about shipping. This means he can offer a high commission percentage to affiliates, which means every time one of your followers clicks the referral link you put in your bio and downloads the book, you get paid.

“Nothing ‘Mid Level’ About This Marketing.”

You’re an affiliate who wants to make money promoting a popular product that you know will sell, but you don’t want to deal with the vendors. You know that the essential oil industry is hot right now, but the thought of reaching out to that girl from high school who keeps Facebook messaging you to join her pyramid scheme is stressing you out. How can you make money in this booming industry from a safe distance?

Enter Sam. Sam is passionate about essential oils. In fact, he makes his own healing compounds and sells them through his social media channel. While this is lucrative enough to pay for his monthly yoga studio membership, he knows there is more potential. He wants to add another marketing arm to his business plan.

Sam puts together an offer for his most popular essential oil salve and makes a website. He writes some copy and makes some high quality ads featuring pictures of the salve. He adds all of this to an affiliates tools page–a website that has copy, images, and marketing assets for affiliates.

You find his product in the ClickBank Affiliate Marketplace and create your own landing page to feature the marketing assets Sam has already created. With a little investment in an ad budget you know you can capitalize on this offer. You add in your referral link to the order page and you earn commission on every click that converts.

“Influencing the Influencers”

You want to break into the affiliate marketing industry but everything you’ve heard about the affiliate marketing industry has been negative. Because you have such a dedicated online following, you can’t risk promoting negative or fraudulent products. Your skepticism of the industry has kept you uninformed but now you want to find out more.

Enter Grace. Grace has been producing and starring in high intensity work out videos for years. Her production team is growing and her YouTube channel has over 125,000 followers. Her Instagram following is also growing. With a social media manager, Grace has discussed social media influencers and working with an affiliate marketing company to manage promotions
and commissions.

With ClickBank’s customizable commission settings, you can rest assured that only the best of the best affiliates can promote for Grace, which makes you feel comfortable accepting her offer of a higher commission based on your personal following when you find her offer in the ClickBank Marketplace.

“You scratch my back; I’ll scratch yours.”

You’re a newbie who wants to break into affiliate marketing but you also have some ideas of your own that you’d like to bring to fruition and sell online. After learning the foundations of affiliate marketing you find Pat’s product in the ClickBank Affiliate Marketplace. It’s a subscription dog training course that has a high commission rate and great affiliate tools.

Pat knows how to attract good affiliates because Pat got his start as an affiliate over ten years on ClickBank. Inspired by the products he was promoting, Pat decided to give it a try and followed his passion for dog training.

Pat was able to onboard his dog training course offer and network with all-star affiliates and other vendors to cross promote and create joint ventures. In his first year, he made over $250,000.

Pat’s path is appealing to you. You bring your own product to the ClickBank Marketplace–an ebook about dog behaviours and natural remedies for your canine friends. Because you’ve done such a good job promoting Pat, you both decided to enter into a joint venture and help each other achieve even greater success.

“Not into knock offs.”

You want to get into affiliate marketing because you already know a thing or two about affiliate marketing. In fact, your day job as a content creator has given you a unique foray into the world of ecommerce. Because of your prerequisites you know your value and want to promote high quality products for even higher commissions.

Dave is a CEO of a startup that specializes in health and fitness supplements. His most famous product, Detox Daily, has been featured in health magazines and has a 4.7 star review on Amazon. He wants to explore alternatives to traditional marketing but he wants to be choosy about who can represent his brand.

Dave onboards his product and chooses the “Approved Affiliates Only” setting. This means that any affiliate who wants to promote his well known product will have to be approved before they can receive a referral link. Dave loves this feature because it ensures brand and marketing control.

This feature is great for you because you know your skills as content creator are rewarde and valued.

Can I Really Make Money With Affiliate Marketing?

By now you might be wondering, “Is this for real? Can all of these people really make money with affiliate marketing? And what about me? Can I make money too?”
Yes. To all of the above.

Affiliate marketing works. All it takes is a simple google search to understand the breadth and reach of the industry. Affiliate marketing is a ubiquitous part of the internet landscape.

The real question you need to be asking yourself is:

“Am I ready to invest time, education, and determination into a new skill that can help me make income either as a side hustle or a full-time career?”

If the answer is “No,” throw in the towel right now.




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